Your biggest enemy in sales

Is disbelief. Prospects can smell it on you a mile away.

If you don't believe in what you do, your job to sell that very vision is infinitely harder.

The key to vision is belief in it's reality even in the early stages of growth. If you can't see it, believe in it and taste it, you will have a hard time creating that necessary experience for others you hope will jump on board with you to build.

Willingness to step up to the plate and believe and do the work necessary to make it happen, with all the mistakes, the good, the bad and the ugly (yes all of it) will distinguish you from the pack of the ʺone day I'll do thatʺ or ʺthat's just too much risk for me folk.

It will distinguish you as a leader, which is one of the most important tools on earth, sales included.